Author : Nikita Deshpande Genre : Contemporary Romance No. of Pages : 272 Publisher : Hachette India My Rating : ★★★★ / 5
When obsessive book-lover (ahem, book snob) Amruta – Ruta – Adarkar arrives in Delhi to work as a marketing executive for Parker-Hailey’s Publishing, she learns that the world of books is not as cozy as she’d imagined. Her eccentric taskmaster of a boss expects marketing miracles to happen on shoestring budgets and in record time, and surviving the job (and the city) means she’ll have to master the local art of jugaad really fast. Worst of all, she’s stuck being a publicist for Jishnu Guha, protein-shake lover, serial selfie-taker, and bestselling author of seven cheesy romance novels, the kind she wouldn’t be caught dead reading.
As Ruta struggles between work and life in a new city, she finds, much to her annoyance, that she needs Jishnu’s help more than she cares to admit. But with her own parents getting a divorce, can Ruta dare to fall in love, especially with someone who’s so impossibly different?
What drew me to this book was that it was set in the world of publishing, because which bookworm doesn’t like to read about something / anything related to the publishing world? Another was that the heroine is just the type I can relate to and like to read about: a clueless millennial struggling to make her mark in the world. Suffice to say I wasn’t disappointed. I got all of this and more. I loved the humour in this book; really, there was something to elicit a chuckle in every page. The writing style was so breezy and easy to follow. I loved how Ruta is not only a book-snob but also highly opinionated about EVERYTHING! #relatable 😀
Sample this quote here ↓ She’s taking a jab at a Marathi wedding ritual that lets the groom’s family rename the bride (wtf????? but really I’m not surprised at all considering how patriarchal most of our wedding rituals are *eyeroll*)
Because marriage in our culture is akin to buying a puppy at a pet shop and saying, “I am your new owner, and I shall call you Fluffy”
I enjoyed how Ruta’s personality shines through her interactions with her aunt, her best friend Jyo and her cousins. I love how hard she tried to make her cousin rethink her life decisions. She is idealistic, but not without flaws. Jish even calls her out on her bullshit once or twice.
Now, I’m not a big romance reader at all and I truly appreciated the minimal amount of romance in this book. Most of the fluff is in the latter part of the book and even my bottomless, black hole of a heart declared it cUTE!!😍
Based on the blurb, I imagined Jish to be more of an assholey, I-let-the-fame-get-to-my-head sort of person. But guess what!! yes well done, you guessed it. He wasn’t. Under his carefully made-for-camera personality, there’s this big-hearted, genuine fella. The kind of guy who would come without question if you called at 3 AM. I super-enjoyed the conversations between Jish and Ruta and how they help bring out the best in each other and in turn bring out the fuzzies in the readers!
This was a quick and breezy read for most part and I don’t have complaints, except that the pacing seemed to lag a little once we’re two-thirds into the book. Or may be it just felt that way because Jish disappeared in that part of the book, I don’t know. 😅
I’d be lying if I said the book-snob in me didn’t ever-so-slightly cringe at the use of regional-accented English in some places, although I think it was done to show the reader the kind of language Jish employs in his books and how it explains their appeal ’cause so many people speak that way as well.
That brings me to my last point: there are some, not many, but some Hindi phrases used throughout the book and I would have liked a footnote with the meaning added wherever needed. Not that they were hard to understand, given the context but I don’t want to feel like I’m missing out on some inside joke every time there’s a Hindi phrase. This is not the first book I’m noticing this trend in – remember having the same problem with Glitter and Gloss (my review)
There’s an appeal to the authors and publishers: please include footnotes for any language other than English, just to be safe (not all of us know elvish OR Hindi😂) it would help capture a wider readerbase too.
Would ya look at that, I have rambled on too much as usual! Here’s a TL;DR: basically this was a cute, entertaining read and I definitely recommend. Look forward to more books from Nikita Deshpande!
Do you like romance novels and to what degree? let me know! I’d say the romance in this book was my threshold, can’t handle more than that. 😂